Authentic Hotel - Branding

Logo, business cards, brochure & website.

Authentic Hotels offer a unique selection of five-star boutique hotels across Southern Africa. We developed authentic handcrafted business cards, brochure & website to capture and convey this original concept to potential foreign investors, selling a product whose heart and substance lies primarily in the individual cultures, traditions and beauty of its respective Authentic Hotels offer a unique selection of five-star boutique hotels across Southern Africa.

We developed authentic handcrafted business cards, brochure & website to capture and convey this original concept to potential foreign investors, selling a product whose heart and substance lies primarily in the individual cultures, traditions and beauty of its respective surrounds. Glossy stock photos were avoided, in favour of beautifully crafted illustrations, each of which tell a story of their own, allowing investors to interpret the brand through thoughtful glimpses into African culture in an authentic context.
WEBSITE:
In keeping with the theme of authenticity, a vintage bookshelf, decorated with original works, beautifully detailed illustrations and ornate imagery lends the site a handcrafted feel, while allowing investors to interpret the brand through thoughtful glimpses into African culture in an authentic context.
AWARDS:
Loerie Awards Finalist

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